MAX HEIDEGGER AG.
Recently, I had the privilege to work on a full-scale visual portrait of Max Heidegger AG — not just photographing their work, but capturing the soul of the company.
What stood out wasn’t just the cars —but the people. The ones working quietly in the background, making sure every detail is right. No shortcuts. Just real craft.
Their bodywork and paint shop aren’t about quick fixes. It’s restoration, precision, pride in doing things properly. You see it in the way they move, in how tools are handled, in how even the smallest task gets full attention.
Then there’s the AutoHotel—where cars most of us only dream about sleep under covers. Porsches, BMW’s Bugattis, the rare stuff. All stored and cared for like they deserve.
This project wasn’t just a shoot—it was a deep dive into the history, the people, and the culture that defines Max Heidegger AG. A visual documentation of who they are, not just what they do.
Excited to be working with them on future projects. More soon.